Southwest’s Iconic Free Checked Bags Policy Ends This Week

After more than 50 years, Southwest Airlines will end its long-standing "two bags fly free" policy starting Wednesday, marking a significant shift in the carrier's customer service model.

The change comes amid mounting pressure from investors to boost revenue, as baggage fees generated over $7.3 billion for U.S. airlines last year. While Southwest has not disclosed the exact fees, industry norms suggest passengers could soon pay $35–$40 per bag on domestic flights.

The new charges will apply to most ticket categories, including Basic, Wanna Get Away Plus, and Anytime fares. However, Business Select travelers, Rapid Rewards elite members, and co-branded credit card holders will still enjoy at least one free bag under certain conditions.

Wednesday also marks the debut of Southwest’s Basic Economy fare, which restricts changes, limits boarding priority, and shortens credit expiration. Open seating will be phased out in 2026, as the airline prepares for assigned seating and upgraded legroom options.

Though the policy shift has sparked backlash online, CEO Bob Jordan said customer bookings remain steady. “We’ve seen no dip in demand,” he told CNBC.

With new baggage rules and fare structures rolling out, Southwest is modernizing its approach—ending one of the last free perks in U.S. air travel.