Volvo Veteran Håkan Samuelsson Returns as CEO for Two-Year Term

Gothenburg, Sweden – In a strategic leadership move, Volvo Cars has announced the reappointment of Håkan Samuelsson as its Chief Executive Officer for a two-year term, bringing back a familiar face to guide the Swedish automotive giant through a pivotal phase of transformation.

Samuelsson, who previously led the company as CEO from 2012 to 2022, is widely credited with Volvo’s global resurgence and its strong pivot toward electrification. His return is expected to reinforce stability and long-term vision as the company navigates industry-wide shifts in electric mobility, software-defined vehicles, and sustainability commitments.

A Seasoned Leader Returns at a Critical Juncture

Volvo’s Board of Directors expressed full confidence in Samuelsson’s ability to lead the automaker through this transitional period. His appointment comes amid intensifying global competition in the EV market and a growing emphasis on sustainable, tech-driven mobility solutions.

“Håkan’s return ensures continuity and reinforces our long-term strategy to become a fully electric car company by 2030,” a Volvo spokesperson said.

Samuelsson is replacing Jim Rowan, who served as CEO after Samuelsson’s initial departure. The decision to bring back the veteran leader underscores the company’s intent to accelerate its innovation roadmap while anchoring operations with experienced stewardship.

Legacy of Transformation

During his earlier tenure, Samuelsson steered Volvo through its most transformative decade, overseeing:

• The company’s rebranding as a premium electric-first automaker

• The successful launch of Polestar, Volvo’s electric performance brand

• Strategic partnerships in autonomous driving and software development

• A sustained push into global markets, especially in Europe, China, and North America

Industry analysts view his comeback as a confidence-boosting move, especially at a time when legacy carmakers face mounting pressure from emerging EV startups and fluctuating global economic conditions.

Future Vision and Strategic Continuity

Volvo has committed to a zero-emission vehicle lineup by 2030, and under Samuelsson’s leadership, the company is expected to double down on electrification, digitalization, and sustainability. His proven ability to align Volvo’s traditional strengths with modern trends gives the company a competitive edge in the evolving automotive landscape.

Samuelsson’s two-year term is expected to lay the foundation for Volvo’s next generation of leadership, setting the course for continued innovation and global relevance.