World's 50 Most Influential Business Women Making a Difference in 2025
Company: Travel + Leisure Co. International
Designation: Director, PR & Communications, Asia
Country: Singapore
Marta Grutka is a multi-award-winning global leader and go-to-market strategist with over two decades of experience in driving commercial excellence across diverse industries. With more than 15 years in the Asia-Pacific region, she has led cross-functional, multicultural, and remote teams of up to 300 staff, successfully delivering immediate and long-term ROI even in the most challenging environments. As a digital marketing and media expert, Marta played a pivotal role in launching some of the world's most successful tech and transmedia offerings, including her early work with AOL. Over the years, she has built equity and reputations for more than 100 forward-thinking brands, ranging from Asia’s family-owned businesses to Fortune 500 companies in luxury lifestyle, media and entertainment, professional and financial services.
Marta’s ability to identify niche markets and broad industry trends early has allowed her to create future-ready go-to-market strategies that position organizations for first-mover advantage. Her expertise lies in building high-performing in-house marketing communications teams, driving integrated cause and change campaigns, and partnering with C-suite executives on strategic initiatives that solve complex commercial challenges, streamline operations, and support sustainable growth. She also founded and led a seven-figure consultancy for a decade, offering deep expertise in corporate affairs, brand marketing, and strategic communications.
Marta has played a crucial role in helping organizations navigate their post-pandemic challenges, working in remote leadership and interim CCO/CMO positions. Most recently she built a corporate communications Centre of Excellence at Travel + Leisure Co., driving brand growth and impact initiatives across multiple countries in Asia. Earlier stints included leading and modernizing corporate affairs and brand marketing at KBZ, Myanmar’s largest privately owned bank, and the Corporate, Commercial, Institutional and Private Banking segments at Standard Chartered Bank.
With a passion for driving positive change, Marta is the co-author of Women Empowering Women, which will be published by SENTIENTE in Dubai in 2025. Recognized as a Woman of Global Influence, her accolades include the Dr. Tarita Shankar Award for Leadership Excellence in Turbulent Times (2024), Asia’s Most Admired Marketing Leaders (2023), and Asia’s Women Leaders (2022). She remains committed to helping organizations innovate, evolve, and achieve sustainable success.