World’s 20 Influential Leaders Transforming the Future

Petar Milenkovic

Company: MISpayway

Designation: CEO

Country: United Arab Emirates

At just 30 years old, Petar Milenković has earned a place among the world’s most dynamic financial leaders. Born and raised in Serbia, Milenković has rapidly emerged as a transformative force in global banking, leading the charge as the CEO of MIS Investment and pioneering the future of digital finance through Neo Bank MISpayway. His journey stands as a testament to ambition and resilience, demonstrating how bold ideas executed with clarity and purpose can reshape entire industries.

Growing up in Belgrade, Petar was always driven by the questions “what’s next?” and “why not?” Even during his early academic years, his strong interest in economics, investment, and financial technology distinguished him from his peers. After completing his formal education, he began navigating the complex world of finance first through traditional institutions and later via independent ventures that would ultimately define his legacy.

His decision to relocate to Dubai, one of the fastest-growing financial hubs in the world, was inspired by his ambition to build something truly global from the ground up. There, MIS Investment was born a firm that quickly gained a reputation for its agile strategies, innovative approach to portfolio diversification, and its strong focus on emerging markets.

In 2022, Milenković launched MISpayway, a next-generation neo bank designed to empower users through smart digital tools, real-time financial insights, and seamless transaction capabilities. Unlike traditional banks burdened by legacy systems, MISpayway is engineered for agility, speed, and inclusion. Today, it serves thousands of clients around the world, offering a broad range of services from cross-border banking to crypto-friendly solutions.

“At MISpayway, we don’t just manage money, we empower people with the tools to grow it,” Petar noted during a recent fintech summit. “True financial freedom comes from accessibility and education.”

His vision has received global recognition. Industry leaders have hailed him as “one of the best world bankers of his generation,” and with good reason. His unique blend of strategic foresight, technological innovation, and people-first leadership continues to redefine modern banking standards.

Despite his international success, Petar remains deeply rooted in his Serbian heritage. Through MIS Investment, he actively supports startups and fintech education initiatives across the Balkans. He champions the idea of building ecosystems over empires, a philosophy reflected in his mentorship programs, venture capital investments in underfunded regions, and collaborations with universities.

Looking to the future, MISpayway plans expansion into Southeast Asia, Europe, and Latin America, with a mission to become a major global player in the digital banking space. Petar’s ambitions extend beyond financial gain; he envisions a world where banking is borderless, inclusive, and deeply personalized.

“I want to lead a generation of entrepreneurs who believe that innovation doesn’t need permission,” Milenković affirms. “We are rewriting the rules and we’re just getting started.”

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