With business certifications from top UK universities, Wessam transformed her knowledge into practice, building her own successful company.
Business Overview
Her company is a franchiser of international brands, focusing on bringing the latest fashion trends in women’s apparel and makeup to Kuwait and the GCC.
Growth and Innovation
The company is embracing AI and innovation, staying ahead in the competitive market by aligning with global trends and improving customer experience.
Strategies for Success
Wessam emphasizes the importance of teamwork, with clear goals, defined purposes, and celebrating success together as the key to company growth.